All beauty guides
Quick, one-minute reads on beauty, style and gifts, with real products you can shop on Amazon.
A gentle morning routine for sensitive skin
Sensitive skin does best with fewer, gentler steps. Here's the morning order dermatologists recommend, with one product per step.
Beginner skincare routine for oily, acne-prone skin
Oily, acne-prone skin needs a gentle routine you can stick with. Here's the dermatologist-backed order, morning and night.
The best drugstore skincare for your 40s: a simple AM and PM routine
In your 40s, the basics still matter most: gentle cleansing, daily moisturizer, daily sunscreen, and one well-chosen treatment.
Winter dry-skin rescue under $20
Dry winter skin needs less stripping and more sealing in. Each step uses a budget pick.
The best drugstore makeup for women over 40, starting with foundation
Over 40, lighter and creamier formulas usually look best. Start with skincare and sunscreen, then build up in this order.
Claw clips & heatless curls: a no-burn hair guide
Soft curls with no hot tools, using Kitsch's own directions for its heatless set.
Dyson Airwrap dupes on Amazon: what's actually worth buying
You can get a smooth, bouncy blowout for far less. Protect your hair first, then pick the tool that fits your hair.
The best clip-in hair extensions for thin hair on Amazon
Fine hair needs lighter sets and good shade matching. These human-hair clip-ins are easy to blend.
Best drugstore mascara dupes for prestige favorites
A dupe is a lower-priced product that gives a similar result to a pricier one. These drugstore mascaras are often compared to prestige favorites.
Drugstore lip oils & glosses that are actually worth it
Glossy, comfortable lips without a luxury price. These are the ones we'd reach for.
e.l.f. vs high-end: a practical dupes roundup
A dupe is a lower-priced product that gives a similar result to a pricier, often prestige, one. Here's what each e.l.f. pick stands in for.
NYE party glam on a budget (looks that last past midnight)
Party makeup that lasts past midnight, built from budget favorites.
Are at-home beauty devices worth it? Microdermabrasion, LED, and cleansing tools
Simple tools usually give the best value. These are easy, low-risk ways to add a little extra to your routine.
Holiday beauty gift guide: under $25, under $50, and splurges
Beauty gifts that feel special at every budget, from small treats to a splurge.
Best beauty gift sets under $25 (holiday edition)
Sets look generous and are easy to wrap. These are good value and easy to love.
Stocking stuffers under $10: beauty picks that still feel thoughtful
Small, useful beauty picks that still feel thoughtful.
Gifts for her under $50 on Amazon that she'll actually use
Everyday upgrades she wouldn't buy herself. Pick for her routine, not the trend.
Self-care gifts for women (and exactly what to put in a self-care basket)
Our self-care basket formula: one cozy hero, two small treats and one practical extra.
Christmas gifts for coworkers under $20 that don't feel like clutter
Small, useful gifts that won't turn into desk clutter.
Gifts for Mom She'll Actually Use
We look for small comforts she'd never buy for herself. Here are our favorite gifts for mom at a few price points.
Hostess Gifts Under $30
We like a hostess gift she can enjoy after the party. These are all under $30 and easy to wrap.
Cozy Gifts for Homebodies
For the friend who'd rather stay in. We built this list around a slow night on the couch.
The best Lululemon Align dupes on Amazon, compared honestly
Buttery-soft leggings on Amazon that come close to the Align feel.
UGG Tasman and Ultra Mini dupes on Amazon: the real alternatives
The cozy UGG look for less, plus the originals if you'd rather splurge.
The best winter coats for women on Amazon, from long puffers to packable jackets
Warm coats on Amazon, from long puffers to packable jackets.
The best rain jackets for women on Amazon that don't look frumpy
Rain jackets that keep you dry and still look put together.
The most comfortable wireless bras on Amazon, including over 40 and full bust
Comfortable wireless bras, including picks for fuller busts and over 40.
Amazon bags that look expensive: work totes and everyday crossbodies
Structured shapes, neat stitching and quiet hardware make a budget bag look polished.
The most comfortable shoes for women who stand all day
Cushioned, supportive shoes for long shifts on your feet.
Gold jewelry that doesn't tarnish (as fast): Amazon picks and care tips
Gold-plated pieces that hold their color longer, especially with a little care.